
Powell Tate’s report, Leading at the Intersections 2023, provides actionable insights on some of the biggest issues of the moment, what to be watching for in 2023, plus some of our best thinking from the past year.
The emotional debate around genetically modified foods has proliferated widespread misperceptions around GMOs, leading consumers to seek out non-GMO foods. But GMO farming might just be a way to save some of the world’s most beloved foods – including chocolate.
The emotional debate around genetically modified foods has proliferated widespread misperceptions around GMOs, leading consumers to seek out non-GMO foods. But GMO farming might just be a way to save some of the world’s most beloved foods – including chocolate.
Campaign achieved more than 393M impressions in 1 month.
Over the course of the nine-day activation, we generated more than 6.5 million online impressions, with no paid media to support the promotional effort.
With an earned-first, content-driven approach, we “sold out” of our free Ethos gift boxes, at time averaging an order every 30 seconds.