Business to Government

Engaging Citizens, Advancing Policy

We help businesses market products and services to the federal government. We are a collection of bipartisan professionals who understand the federal procurement process and have deep business-to-government (B2G) marketing expertise. We work closely with our clients’ marketing and government relations teams to craft communications that shape opinions and secure contracts. As a federal contractor ourselves, we have unique perspective and insights into what our government stakeholders value and require.  

What We're Known for

Helping federal and state government engage audiences in creative and unexpected ways

Developing data-driven strategic campaigns that help businesses and organizations navigate complex policy and social issues

Building reputation and shaping perceptions of companies and brands with federal decision-makers and influencers

Navigating the federal procurement process with deep business-to-government (B2G) marketing expertise

Providing unique insights into what our government stakeholders value and require

Helping federal agencies understand customer mindsets and media habits in a highly dynamic and fractured media landscape

Contact our B2G Group

John Files

Executive Vice President,
Public Affairs Lead

Steve Bassermann

Senior Vice President,
Public Affairs

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